When AI threatens your job, the real risk is clinging to the parts of work that are already predictable.

In this bonus short, Daniel Manary and Dave Boyce (Winning by Design, author of Freemium) talk about the fear many people feel right now: AI is coming for my job. Dave argues that AI doesn't replace you as a human unless you keep trying to do work AI should handle. The path forward is to automate what is routine, and double down on the human work: alignment, confidence, strategy, and helping people navigate uncertainty.

🎧 Want the bigger picture?

In the full episode, Dave breaks down what actually separates successful AI experiments from the 90% that stall out. He explains why measurement matters, why most companies need a clear “theory of the case,” and how AI-native go-to-market motions are rewrit ...