Episode notes
Are you an entrepreneur or small business owner that's trying to grow your brand on Instagram? Then you need to know that their algorithm is drastically changing. In order to compete with social media platforms like TikTok and Youtube, the head of Instagram says they are "no longer a photo sharing app." Wait, what!? Yes, you can still post photos, but Adam Mosseri says the focus is moving from photos to videos, and businesses to creators. So, what does that even mean?
Take a deep breath and relax, because we've asked our very own Instagram expert and digital content creator, Jenn Baluch, to break it down for you. If you're ready to get ahead of the game and create easy, fun and engaging videos and reels to build your brand and business, then go ahead and press play.
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