Pete Reed Part 1 | Triple Olympic Champion on values over victory

Triple Olympic rowing champion Pete Reed is one of GB's most successful ever Olympic athletes. He competed in three Olympic Games and came home with three gold medals.

Yet with GB Rowing on a roll, crossing the finish line first wasn't enough on its own to become a household name. Nor is Pete one to self-promote.

In this episode of Anatomy of an Agency, listen to the inside story of Pete's journey through the world of sport and trying to exist the public eye while also sticking unwaveringly to his values.