17 Singles in 17 Weeks: The Spotify Numbers Game (weeks 5 and 6)

How Musicians Make It by Adam Meckler

Episode notes

Listen along as Adam grows his band's monthly listeners on Spotify from 9 to more than 5,000 in seven weeks.

Lulu's Playground has now released 7 singles over 7 weeks as a part of their 17 singles in 17 weeks campaign. In this episode, Adam talks Spotify-specific release strategy and covers how to pitch to editorial playlists, and what strategies you can take to maximize your chances of getting on to Spotify algorithmic playlists. He digs in to the data behind the Lulu's Playground releases, and distills specific lessons we can take away for our own upcoming album and/or single releases.

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Lulus Playground on Spotify: https://open.spotify.com/artist/6iRINNxUHjQ3ZfUGczGGIC?si=PhoEx234Sjq3zMt_l38J3w

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