What Can Data Teams Do Better to Help Marketers? - Melissa Donohoe | Data Democracy Clips

Data Democracy Podcast by Vinayak Mitty

Episode notes

Entrepreneur and Email Marketer Melissa Donohoe, shares her thoughts on what data teams can do better to help marketers.

Key Takeaways:

- Create good data dictionaries (Melissa mentioned this earlier in the podcast)

- Collaborate more

- Consider the questions you want to answer, versus dashboards to build

- Marketing requests are typically collaborative

and iterative process, not stand alone asks

Quick Links:

Melissa's LinkedIn - https://www.linkedin.com/in/melissa-donohoe-15419720/

MD Digital - https:// ... 

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