Against the Grain: Opening a Brewery When Everyone Else Is Closing

Hard Times, Hardier Brewers: Hard Patch, One Small Town’s Big Gamble (Re-air)

As microbreweries across the country face closures and shrinking margins, one rural brewer is doing the unthinkable—opening the doors to a brand-new craft brewery. The Common Folk crew dives into what it takes to launch a small-town operation in an industry that seems to be tightening by the month. From shifting consumer tastes to rising production costs, we explore why so many breweries are struggling—and why this brewer believes now is still the right time to take the leap. It’s a story of resilience, risk, and the quiet determination that defines rural entrepreneurship.

In this episode of Common Folk, we take you on-location to a small-town microbrewery where passion meets perseverance. Join us as we sit down with a local brewer who's betting on  ...