Episode notes
Why You Can't Miss This Episode
In this insightful episode, Mari Eklund shares what truly happens behind the scenes when AI is introduced to enhance customer experience. Beyond the tech buzz, Mari breaks down the leadership, cultural shifts, and governance structures needed to build AI that supports rather than replaces human interaction. If you're looking to implement AI in a meaningful, human-centred way, this conversation is a must-listen.
About the Guest
Mari Eklund is the Vice President of Communication Solutions for DNA’s Corporate Business Division. With a background in IT and a passion for practical innovation, Mari has led the development of customer-centric AI tools at DNA. She believes in combining technology with empathy and structure to create solutions that truly serve both employe ...
Keywords
AIcustomer experienceAI governancehuman-centred AIdigital agentsAI cultureAI teamsAI in businessAI leadershipexperimentation culturemultilingual AI supportAI customer serviceAI implementation