How Collars & Co. Went from Side Hustle to Shark Tank Success

Adrienne Barker Speaks: No Prep Needed by Adrienne Barker, MAS

Episode notes

What do you get when you mix a million-dollar ad budget, a stiff collar, and a Shark Tank deal? A menswear revolution you’ll actually want to wear.

In this energetic and inspiring conversation, Adrienne Barker interviews Justin Baer, the founder of Collars & Co., a premium menswear brand that redefined the humble polo shirt. Justin shares how a simple discomfort—wearing dress shirts under sweaters—sparked a viral product idea that led him all the way to Shark Tank, where he landed deals with Mark Cuban and Peter Jones. Hear how Collars & Co. is transforming branded apparel, why firm collars matter (yes, really), and how this founder turned a COVID-era side hustle into a powerhouse brand shipping over a million shirts. If you're in the promotional products world—or just love a good startup story—you'l ... 

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Keywords
Collars & Co, Justin Baer, Shark Tank, firm collar polo, branded apparel, promotional products, corporate fashion, polo shirts, dress collar polo, embroidered shirts, performance blazer, promotional merchandise, custom apparel, menswear brand, Peter