Guest Series - Profit Acceleration Secrets – Sales Optimization & Client Retention- Eps 2/3 with Phil East.

Phil East’s last episode ( ep91 ) was one of our most listened to—and he’s back to dive deeper in the second part of a three-part series for 2025.

In this episode Phil chats to Sam about Sales Optimization & Client Retention.

These strategies focus on extracting more value from existing customers and networks, which is often the fastest way to grow profits.

Phil discusses how to maximize every customer interaction with four strategies.

• Upselling & cross-selling increase transaction size.
• Down-selling ensures you don’t lose customers who hesitate.
• Alliances & joint ventures generate new business for free.
• Additional services create recurring revenue and deeper relationships.

The Profit Acceleration Simulator that Phil speaks about is available at