Bridging Web2 and Web3 Growth: Justin Vogel on Data-Driven Marketing in Crypto

In this episode of The Left Curve, we sit down with Justin Vogel, co-founder of Safary, to explore the evolution of Web3 marketing and the power of data-driven strategies. Justin shares his journey from Web2 growth leadership to pioneering Web3 attribution and analytics.

We unpack the challenges of bridging on-chain and off-chain data, the role of community in building trust, and Safary’s transition from V1 to V2, shaping the future of user analytics in crypto.

Whether you're a founder, growth marketer, or Web3 enthusiast, this episode is packed with actionable insights for navigating the rapidly shifting crypto landscape.

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Follow Justin Vogel on Twitter: https://x.com/jkey_eth

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