How important is it to carve out time to actually be an artist?

Join Charlotte and Jasmin of Ellevate as they tackle a crucial issue in the modern music landscape: the danger of homogenous creativity. In this episode, they discuss how the pressure to create endless social media content is leading artists to draw inspiration only from other content creators, often resulting in bland, unoriginal art.

Charlotte emphasises that artists are creative people who need to get out and live a fun, interesting life to fuel their work. She encourages artists to embody the brand they want to become, urging them to go to art galleries, gigs, and raves to find real-life inspiration and connection.

Jasmin (p.k.a TĀLĀ) illustrates this perfectly by sharing the chaotic, fun story behind the creation of one of her early music videos. With a tiny budget of around £500, s ...