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We never get to talk about this, but today, we’re diving deep into the wild world of brand building—the highs, the lows, and the absolute chaos in between. From the impact of bad publicity to the importance of visual consistency (shoutout to that very mystical Kohl Kreatives shoot that almost threw us off track), we’re breaking it all down. We also debate whether social media disasters are actually easier to recover from in today’s fast-moving digital world (spoiler: we think they are) and get nostalgic about brands like Blockbuster making a comeback. Plus, we’re sharing our favorite hidden gems in London, our best beauty advice, and the unforgettable moments that shaped our love for the industry. We’re so excited to bring this season to our home turf—get ready for all the exciting buzz ahead!
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