Prof. Alan Finlayson | University professor on how digital communication is changing the industry

As a politics professor at the University of East Anglia, Prof. Alan Finlayson has spent the last decade examining how politics is changing due to the way we communicate online. When we heard about his work, we decided to speak to him about how those lessons from politics can be transferred over into the talent industry, and what the next generation of talent are looking for in an agent.