Matt Soule - Stress is not the enemy - our relationship to it is.

Esplicito

In this episode, we sit down with Matt, author of Stronger Through Stress and founder of Cold Club®, to talk about how intentional discomfort can lead to peak performance, resilience, and lasting well-being.

With more than 15 years of experience teaching over 10,000 people—including military teams, corporate giants, first responders, and elite athletes—Matt is redefining the way we think about stress.

We explore: ❄️ Why cold exposure works—and how to start safely 🧠 The Stress Paradox and what it means for your brain and body 🔥 Why managing stress is outdated—and training it is the future 📈 Data, wearables, and breath: what performance science is teaching us 🥋 How martial arts, biohacking, and mindset converge in Cold Club®

Whether you’re a high performer, a ...