Note sull'episodio
In this webinar, hosts Bede Feltham and Ruth Reynolds, were joined by Aaron Brace and Chris Morris, co-founder’s of Tack Tech, a new company that promises to make intelligent digital advertising simple, by unlocking the power of automation and AI to make running campaigns easier and clients' media spend work harder.
Aaron and Chris discussed how their company has been using an understanding of people, along with affinities and contexts, rather than cookies and IDs, to deliver precision audience targeting.
Please head to our website www.embracingacookielessfuture.com to find out more.
Please head to our website www.embracingacookielessfuture.com to find out more about the latest developments and complete our Cookieless Readiness survey to find out where your brand is on its journey towards a cookieless future.