Uncovering the Voice of the Customer with Win/Loss Analysis with Elvis Lieben of Gong

Blindspots with Host Ryan Sorley di The Compete Network by Klue

Note sull'episodio

Listen as Elvis Lieban, Senior Product Marketing Manager of Velocity talks with DoubleCheck Research about how Gong’s project-based approach to win/loss research helps tap the Voice of the Customer, how to gain stakeholder buy-in, how program findings are shared throughout the organization, and the super effective way Gong measures program impact.