The Butterfly Effect of Inspiration (feat. Simon Platt and Charlotte Neill)

According to Simon Platt, every one of us, regardless of our age, job, title or background, has it within us to inspire others – even if we don’t always realise it.

Simon lived in the same village as Sir Captain Tom Moore, and observed close at hand how a simple idea lifted the nation’s spirits in lockdown and raised £39 million for NHS charities. In this uplifting BA Brew, Simon talks to the Crew about the skills, traits and beliefs that can help us inspire ourselves and others in the BA community and beyond.

The Brew crew are also joined by Simon's colleague Charlotte Neill who is running a workshop with Simon at the IRMUK BA Conference 2025. They are hoping that by BA’s sharing their st ...