Notas del episodio
Today’s guest, Andrew Southworth, always wanted to become a musician. To do so, he became a mechanical engineer. Last year he quit his day job to make music and help other people market their music full time. He does YouTube, newsletters, courses, he has an agency — he does it all. We spoke about:
- 📆 A 13-year long bet to become a creator-entrepreneur
- 🪴 How to diversify, effectively, as a creator
- 🤔 Can you over-diversify?
00:00 Andrew Southworth's many businesses
04:27 When to hire as a creator
07:47 How Andrew makes money
09:42 16 years of being a YouTuber
19:33 Why Andrew started a newsletter
22:47 Andrew's future plans and dreams
25:10 Advice for other creators
Palabras clave
Creator economyYouTubeAudience growthEntrepreneurshipMedia businessMusic marketing