John Lee Dumas, known to his millions of listeners as "JLD," tells the story of being eight years old on a Colorado ski trip with his father and a number of older men. Young JLD, who's been admonished not to slow down the group, winds up assisting one of the older skiers. His reflection on the memory ends with what Entrepreneurs on Fire podcast listeners have come to know as one of John's "value bombs."

John Lee Dumas is the founder and host of the award winning podcast, Entrepreneurs On Fire. With over 100 million listens of his 3000+ episodes, JLD has turned Entrepreneurs On Fire into a media empire that generates over a million listens every month and 7-figures of NET annual revenue 8-years in a row. His first tradi ...