How to Start and Grow a Podcast
Learn everything you need to start, track, grow and monetize a podcast.
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Podcast Statistics: The Current State of Podcasting
By 2025, podcasts have turned from a niche curiosity into a global habit. An estimated 584 million people tune in to podcasts each month, with U.S. listenership exceeding 158 million – that’s over half of Americans aged 12+. Podcasting has become an audio entertainment juggernaut, valued at nearly $40 billion worldwide. Whether you’re launching your…
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Podcast Attribution: How to Track Which Social Posts Drive Growth
You post a Reel about your latest episode. It gets 5,000 views and 200 comments. Success, right? Maybe. But here’s the real question: Did anyone actually subscribe to your podcast? Did they sign up for your email list? Did they buy anything? Most podcasters have no idea. And let’s be real, social platforms seem like…
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How to Grow Your Podcast: 7 Lessons from 13 Years of Podcasting
RSS.com evangelist Joe Casabona recently shared a video on the RSS.com YouTube channel where he reflected on his 13-year podcasting career and the valuable lessons he’s learned along the way. As his show approaches its 500th episode milestone, Joe offers advice that every podcaster can benefit from, whether you’re just starting or looking to level…
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Parasocial Relationships and the Science of Trust in Podcasting: Authenticity in the Age of AI
By Alberto Betella, Co-Founder of RSS.com As a PhD in affective computing, also known as Emotion AI, I’ve spent years exploring how technology engages our emotions. Later, as co-founder of a global podcast platform, I watched those same dynamics unfold in real creators and their audiences. At Podcast Movement 2025 in Dallas, I gave a…
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What to Do If You Want to Change Your Podcast Topic
Let’s say you wanted to start a podcast, and you’ve put in the work to get it up and running. After a while, your show is finally getting lots of listeners, and maybe you’ve even acquired some sponsors to monetize your message. Great! But what happens if your podcast is no longer sparking joy? Perhaps…
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How to Choose a Name for Your Podcast
Are you having a hard time choosing a name for your new podcast? You’re not alone! Get tips, ideas and free tools to help you choose the perfect name here!
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How to Create and Sell Merch for Your Podcast: What You Need to Know
Creating a product for your podcast audience isn’t something to take on without a plan. In this post, we cover do’s and don’ts to consider ahead of time.
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Make Money from Your Podcast with Exclusive Content
If you want to make money podcasting, you should consider exclusive (also know as gated or subscriber-only) content. According to Pew Research Center 13% of U.S. podcast listeners have paid for premium podcast subscriptions, signaling a massive shift toward subscription-based content. For podcasters looking to monetize their expertise, gated content and private podcasting can be…
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How Do You Start a Podcast?
According to recent podcast statistics, 55% of Americans aged 12+ listen to podcasts monthly (an all-time high), 40% listen to podcasts weekly, and the average weekly listener consumes about 8 episodes per week! That said, podcasts are one of the most popular ways to consume content and there’s never been a better time to start…
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