Navigating the Japanese Market: A Guide for Exporters

Discover the ins and outs of entering Japan's business landscape. In this episode, we're joined by Satoru Madono, a Japanese expert with over 40 years of experience in international finance and assisting foreign corporations in establishing a foothold in Japan.

Join us as Satoru provides valuable insights and strategies for exporters looking to thrive in Japan's unique business environment. From historical influences to modern challenges, this episode offers a comprehensive guide to success.

Key points from the interview:

- Closed and Inward-Oriented Country

- Government Protectionism

- Choosing the Right Local Agent. What to consider

- Identifying Key Contacts

- Tokyo and Beyond: what other cities are good for entry

- Building Relationships and Trust

- Addressing Stereotypes