Episode notes
In this episode of Marketing Gossips, we dive into the intriguing world of Indian consumer behavior and unpack what makes the Indian market one of a kind.
From the culture of Cash on Delivery (COD) and easy returns to the high expectations around service, we explore the unique quirks, demands, and stories that define the Indian customer experience.
Ever wonder why Indian consumers are known to be ‘pampered’? Or how to navigate clients who might not fully understand their needs? This episode has you covered! We wrap up with a thought-provoking twist: ‘The customer is king, but the king isn’t always right.
Here’s What We Discuss:
- COD and Easy Returns: A look into how these services became staples in India and the impact they’ve had on consumer trust.
- Challenging Customer Stories: Personal experiences wi ...
Keywords
Consumer behavior analysisBuying motivesBrand loyaltyPost-purchase behaviorCustomer journeyBrand awarenessMarket trendsOnline shopping behaviorBusinessBusiness growthMarket analysisCustomer engagementSales optimization