The Evolution of Music Marketing ...

The Evolution of Music Marketing with Laura Whitmore | Season 4 Episode 1

imPRessions: a pollack group production by The Pollack Group
S4 · E1
Jan 21, 2026
34:50

Episode notes

If you’ve dreamed about working in the music industry, you’re going to love our first guest of season 4! Laura Whitmore is the Senior Vice President of Marketing for Positive Grid, one of the most popular music brands in the industry.

In today’s episode, Jenn and Kalli chat with Laura about how to effectively market new products, what the future of music marketing is heading, and more.

Keywords

public relations
marketing
pollack
agency
press release
media
brand
partnerships
brand partnerships
evolution of marketing
music pr
music public relations