Putting the World into World-Clas...

Putting the World into World-Class PR with Doug Dawson | Season 3 Episode 21

imPRessions: a pollack group production by The Pollack Group

Episode notes

For half a century, Microsoft has been at the forefront of technology and innovation. As one of the most influential companies in the world, Microsoft faces a unique set of challenges: staying human, trusted, and consistent while operating across countries, cultures, and industries at massive scale.

This week’s episode welcomes Doug Dawson, Vice President of Communications at Microsoft, for a behind-the-scenes look at how one of the world’s largest brands manages its marketing, PR, and communications. Jenn and Kalli unpack global storytelling, AI, and more.

Keywords
public relationspollackimpressionsthe pollack groupmediapartnershipsbrand partnershipscommunicationsmicrosoft