Episode notes
Ever wonder what makes a destination enticing to fellow travelers?
In this week’s episode, Katie Coats, Director of Marketing and Communications for Visit Mississippi, shares how storytelling, strategy, and cultural identity turn travel into transformation. As a Mississippi native, Katie reveals what it takes for a destination to be more than just a pin on a map. Whether you're in tourism, PR, or just love a good journey, this is one you don’t want to miss.
Keywords
public relationsmarketingpollackimpressionsthe pollack groupagencymediabrandbrand partnershipscommunicationstourismcultural marketingmississippi