#45 - What This Melanie Ann Layer Live Video Analysis Teaches Us About Cult Marketing Skills and Coaching Business Growth
Who is MAL (Melanie Ann Layer), and what cult marketing skills can we observe in one of her free LIVE videos that could help us with our coaching business growth?🤔 A while back, I watched a free LIVE video by Melanie Ann Layer, the founder of the $100 million Alpha Femme brand... It was quite mesmerizing, so I took down the transcript and started analyzing it over the course of several weeks. I noticed several fascinating cult marketing skills at work and I learned quite a LOT from it that every aspiring coach or mentor will find extremely useful for their coaching business growth. So in this episode of the Hexotica podcast, I share my notes and take a deep dive to reveal: 🪄Melanie's masterful use of cult marketing skills to create the Alpha Femme world of loyal, highly engaged fans and clients 🪄The specific and nuanced structure and phrases she uses to attract, retain, and reward attention throughout the LIVE video 🪄Why cult marketing skills and branding are NOT inherently manipulative, scammy, or even uncommon! Whether you LOVE or dislike the Alpha Femme brand, if you enjoy marketing and you're keen to sharpen your own brand messaging, you won't want to miss this cult marketing skills analysis.💫 Please note: HEXOTICA and Christine Rice Creative are in no way affiliated or associated with the Alpha Femme brand, and this is NOT a paid endorsement. This is a personal, factual observation of a free, public LIVE video that was published on Melanie Ann Layer's Facebook page. All of the opinions and observations expressed in this episode are 100% my own.🤘 Please ALSO Note: While I invite an open discussion of this analysis, ZERO hate or hateful MAL-bashing will be tolerated in my comments. Haters or offensive comments will be blocked. Go fester on Reddit with that. ☠️ Additional Things Mentioned In This Episode: 🪄💌Get a free copy of my analysis + join The Inner Sanctum newsletter here: https://hexotica.online/cult-marketing-analysis