Episode notes
Stop guessing what can sell to make money online and start researching what people are already buying!
Bad product-market fit is one of the biggest reasons businesses fail.
Before you spend months creating a product, launching a digital business, or opening an online shop, learn how to validate your ideas with real market research.
In this episode of the Hexotica podcast, I'll show you 5 practical ways to research what can sell to make money online, so you can build a creative business around REAL customer demand instead of guesswork.
You'll learn how to:
🪄 Interview potential customers to discover what they want, what problems they need solved, and what they're willing to pay for.
🪄 Research competitors, bestseller lists, customer reviews, and keyword search demand to discover products and ideas with evidence of existing demand.
🪄 Test whether people will actually buy your product BEFORE investing your time and money into creating it.
If you're a creative entrepreneur, digital product creator, handmade seller, or unconventional business owner, market research doesn't have to be boring! It's a practical skill that helps you make smarter business decisions, avoid costly mistakes, and discover opportunities to make money online.
And if you're a neurodivergent or ADHD entrepreneur with a million brilliant ideas, remember this: being brilliant at coming up with ideas isn't the same as building a business that SELLS.
Research FIRST, create second!
Ready to build a more profitable online business?
I'm Christine Rice, a digital marketing mentor with nearly 20 years of online business experience.
Through Hexotica, I teach creative and unconventional women and gender-diverse people how to build self-reliant businesses using practical marketing strategies that don't require sacrificing their creativity or identity.
Learn how SEO and keyword research can help you attract organic traffic, discover what your audience is searching for, and build a foundation for long-term online business growth.
🪄 Want to get mentored? Join The S.W.A.N. Academy and learn how to build your SEO-based marketing strategy: https://hexotica.online/the-swan-academy
🪄 Start today for FREE: Sign-up to my favorite SEO keyword research tool, Ubersuggest to get 3 free keyword searches daily: https://neilpateldigital.sjv.io/EE5Po9
🪄 Explore Hexotica: https://www.hexotica.com.au/
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