From transactional to transformational sales in commercial banking with The Modern Banker’s Jack Hubbard

Banking Reinvented di Backbase

Note sull'episodio

In the third episode of our commercial banking takeover, Jack Hubbard of The Modern Banker joins guest host Alex Jimenez to talk about modernizing the commercial banking sales playbook. From trust-based selling and power questions to effective second meetings and blended outreach strategies, this episode is a masterclass in how to sell through conversation, not pressure.

Want practical tools to elevate your commercial sales game? Head to our content hub for more expert interviews and actionable insights.

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