Arjun Mahadevan (Doola): How to build a 1M in ARR business and Lessons from YC

This week on Zero to One, we sat down with Arjun Mahadevan, founder & CEO of Doola.

Arjun’s goal? Help 1 billion people become founders with a business-in-a-box: back office and e-commerce analytics handled in one place.

Here’s what you’ll take away from the episode:

🛠 Start by serving just one customer to validate real demand

📖 Build in public—not to influence, but to help

❌ The people at the top? They’ve failed more, not less

📩 How a cold DM on Twitter led to their first paying customer

💼 Why you should treat every lead like it’s your last

🌍 What legal entity should you open for your US-based company depending on your funding strategy

👥 How every founder should delegate

🤝 What is Growth and the tactics that actually work

If you’re starting a bus ...