Notas del episodio
Steve and Lou are joined by Paul Stollery, Co-Founder and Creative Director of Hard Numbers. Paul shares his journey from SEO to founding his own agency during 2020 and highlights the importance of measurement and accountability in PR. Addressing the somewhat controversial topic of coverage guarantees and ...
Palabras clave
digital prmarketingdigital marketingstrategyprdigital PR podcastbusinesscoverage guarantees industry trendspaul stolleryBrandCommunicationsChatGPTAudience InsightsHard NumbersAIMedia RelationsBranded SearchBrand Awareness