Episode 19:What’s It Worth? The Art and Strategy of Pricing Your Products

The Dirty Heifers por Margaret Connor

Notas del episodio

Summary

In this episode of the Dirty Heifers podcast, the hosts dive deep into the complexities of pricing for handmade businesses. They discuss the importance of perceived value, various pricing strategies, and the emotional aspects of pricing, including imposter syndrome. The conversation also touches on personal experiences with pricing adjustments and the impact of market trends on pricing decisions. Additionally, they introduce a new segment called 'Farm Fresh Feedback' aimed at helping small businesses grow through constructive feedback.

Takeaways

Pricing can feel like a guessing game for many business owners.

Understanding perceived value is crucial for setting prices.

Calculating costs accurately is essential before pricing products.

Many small business owners struggle  ... 

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Palabras clave
small businesspricinghow to figure out your cost of goodscost of goodshow to price your products