When a Rebrand BACKFIRES & Running Win-Loss Committee Meetings

Coffee & Compete por The Compete Network by Klue

Notas del episodio

Beehiiv took Kit's (previously known as ConvertKit) rebrand to task and did one of the best competitive campaigns we've seen... and Hunter shares his first experience at a Win-Loss committee meeting.

Watch Compete Week sessions on-demand: https://community.thecompetenetwork.com/home/collections/compete-week-2024-2024-11-05

TIMESTAMPS:

(00:00:00) Welcome to Coffee and Compete

(00:01:23) Compete Week Highlights and Announcements

(00:02:32) Introducing Klue’s 360° Win-Loss Product

(00:04:16) Beehiiv vs. ConvertKit’s Rebrand to Kit

(00:18:32) Hunter’s first ever Win-Loss committee meeting

CREDITS:

Hosts: Adam McQueen, Hunter  ... 

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Palabras clave
competitive intelligencecompetitive enablementcompetitive newsbusiness newswinlosswin-loss analysis