Notas del episodio
In this episode, our founder talks about what actually happened with The Body Shop, how it went from a plucky, pioneering brand to a household name to falling into administration – and how their tone of voice had a crucial role to play in all of this.
Share your opinions by dropping us a line: hello@smartbeautycreative.com
Download your free guide to brand inclusivity by visiting smartbeautycreative.com
Follow us on Instagram @smartbeautycreative