Notas del episodio
Discover the real power of retention marketing in this raw and uncut Simply Be Found Huddle with special guest Jason Donapel, a leading expert in zero-party data and customer lifetime value.
Jason shares actionable strategies on:
— How to build and activate your audience
— Collecting zero-party data without annoying your customers
— Using email and SMS effectively in 2025
— Tools that help you automate, personalize, and scale
— What RCS means for the future of text message marketing
— Retargeting strategies that actually work
— Why owning your customer data is the key to success
🟢 Whether you’re an e-commerce brand or a local business, Jason breaks down how to truly leverage data for sustainable growth.
📌 Key Takeaways
— Build your own audience through owned channels
— Capt ...