This episode of the Resin Mastery Podcast explores the inspiring journey of Ebony Whitson, founder of WWP Design & Decor in Milwaukee, Wisconsin. Ebony shares how her business evolved from small resin crafts, like tumblers and coasters, into a thriving floral preservation company. Her work focuses on preserving meaningful flowers from weddings, memorials, and special events inside epoxy resin so families can keep those memories forever. A major highlight of her journey is being selected to pitch her business on the Wisconsin TV show Project Pitch It, a program similar to Shark Tank that gives entrepreneurs the opportunity to present their ideas to experienced business leaders.

Ebony explains how the idea for her floral preservation business truly began during the COVID-19 pandemic. As her event-planning  ...