Walmart’s Streaming Gamble: Teaming Up with Paramount+

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Walmart is stepping beyond the aisles and into your living room. In this episode, we break down the retail giant’s new partnership with Paramount+, exploring how Walmart aims to enter the streaming wars and what this move means for its Walmart+ subscribers. Will bundling streaming with retail perks make Walmart a real contender against Amazon Prime, or is this just another brand experiment?

(recorded on September 2, 2025)

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