Ep. 4 - She Moved To A New Country to Build A Brand - Brittany Boeckle

The Duck Pond Podcast | Tips for CPG Brands to Take Flight por Jason Wong

Notas del episodio

Welcome back to the Duck Pond Podcast where we bring on founders, creatives, and brilliant minds to get behind the scenes on how to bring a product onto store shelves. From branding, marketing, to packaging and hardships.

Today we're featuring Brittany Boeckle, founder of 3 snack brands, and we're diving into Knack Snacks, a healthy candy snack alternative that has been shaking up store aisles.

Brittany is a veteran in the snack game and knows exactly what it takes to go from 0 to 1 and from 1 to 100. And she's committed to zero food waste and using only sustainable and socially responsible cocoa suppliers

We’ll dive into:

  • How Knack Snacks positions itself in the candy and snack market
  • How Brittany bravely moved to a new country to launch her brand
  • What it takes to grow a direct-to-consumer (DTC) brand ... 
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Palabras clave
PackagingMarketingBusinessCustom PackagingDTC PackagingCPG PackagingPaking DuckCandy PackagingBrand DesignBrand MarketingBrittany BoeckleKnack SnacksBranding