English Mixing in Korean Advertising

Intrinsic Investigations: Exploring the Impact of Original Student Research por Bergen Tech Students and Mr. Olivo

Notas del episodio

Claire examines whether the use of the English language in domestic South Korean advertising impacts stock performance. If you don't know what "Konglish" is, you will by the end of this episode. The conversation also touches on how to get into K-Pop.

(To skip the intro, scrub to 1:05.)

Palabras clave
researchstudent researchmedia studieskonglishkoreanmarketingenglish mixing