What does it take for a country of 1.3 million people to build real momentum in the European space sector?

In this episode of Conversations From The Showfloor, recorded in Tallinn, I sit down with Madis Võõras, Head of the Estonian Space Office at Enterprise Estonia. We talk about how Estonia is earning its place in the space economy through software strength, targeted public investment, and partnerships that translate into contracts, credibility, and eventually commercial growth.

Madis explains the practical role his team plays as the connector between Estonian industry and the European Space Agency. A big part of the mission is making sure the money Estonia invests into ESA finds its way back into local companies through real projects. But he is clear that an ESA contract should never be the finish line, it should be proof you can d ...