Solo but Not Alone: Leading Lean Marketing Teams in the AI Age with Todd Krise

Most people think you need a team, office, and round-the-clock hustle to run a successful marketing team. Todd Krise is here to challenge that. In this episode of Activating HOPE, he shares how he left traditional agency life to build a solo business powered by AI and designed for freedom. You’ll hear how to launch your own setup—tools, processes, and mindset included.

But this episode isn’t just about going it alone. Todd also introduces a growing network of like-minded marketers—what he calls “mercenaries”—who are building lean operations while tapping into shared tools, knowledge, and accountability. And for those leading teams, there’s a powerful takeaway: AI isn’t just for automation, it’s a tool for developing people. Todd explains how leaders can use AI to upskill team members, streamline collaboration, and create a more empowered, a ...