A podcast trailer episode is your opportunity to tell your potential audience what your show is about, and why they should subscribe. While it’s better to create one before you “officially launch,” you can create a podcast trailer episode any time – even after many episodes have gone live.
While it may seem like you don’t need to provide a transcript for your listeners, transcribing your podcast should be a part of your marketing strategy.
Podcasts are a great medium for attracting leads and building a customer base. Learn how to effectively build an audience and market your podcast here.