Episode 176: What Types of Social Media Marketing should LOs do in 2022?

Mortgage Manager Playbook by Pat Sherlock

Episode notes

Shondell Varcianna, CEO & Founder of Varci Media talks about What Types of Social Media Marketing should LOs do in 2022? Highlights include: go where your customers are; importance of customization; what is the art of snippets and repurposing and the magic number 750 for Blogs. Shondell has been in financial services for over 20 years with Bank of Montreal and Canada Mortgage and Housing and the last seven of those years with her own social media firm, Varci Media located in Atlanta, GA. With social media marketing gaining such prominence, you will enjoy Shondell’s insights on this very timely topic.