140: Social Selling and Organic Growth on Instagram with Tori Overmyer

The Confident Woman Podcast by Rachel Brooks

Episode notes

6-figure business mentor, Tori Overmyer, knows what she is talking about when it comes to using Instagram as an effective marketing tool for your business. Rachel and Erin chat with Tori about the biggest do’s and don’ts when it comes to marketing your brand and selling your products and services on Instagram, without feeling salesy, weird, or uncomfortable.

The girls cover:

  • How Tori used Instagram to organically attract and book clients as a hairstylist
  • Tori’s biggest tip for growing a successful business
  • The biggest misconceptions about what it means to be authentic online
  • How to continuously create relatable content for your brand
  • How to mix business and personal content in a way that feels good, makes sense, and creates natural consistency
  • The best ways to reach out an ... 
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