Episode notes
#34: In this episode, Keri kicks back with Adrienne Randle, creator Evryday Black Magazine, shares why she ended her popular Black-owned shopping guide to launch an indie bi-monthly magazine that centers everyday Black people, not celebrities. Adrienne opens up about her lifelong dream of running a magazine, the unexpected pivot that began with a holiday shopping guide after pausing her product business and the real challenges of producing an independent magazine; from high printing costs and ongoing content planning months in advance.
She also shares how she vets small Black-owned business submissions to weed out businesses that misrepresent themselves as Black-owned, and why she believes everyday Black stories deserve the spotlight just as much as celebrity brands.
In this conversation, we talk about:
- Why small Black-owned businesses deserve just as much recognition as celebrity brands
- The challenge of getting Black men to participate and be featured
- How to shop Black-owned businesses intentionally all year round - not just during Black History Month or Juneteenth
- The one word Adrienne hopes every reader feels when they flip through an issue
Connect with Adrienne Randle: Website → evrydayblk.com | byadrienne.com Instagram → @evrydayblkmag | @addierawr Facebook → @evrydayblkmag
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