When you’re running AI and real-time data for the PGA TOUR, there’s no such thing as downtime, delay, or second chances.

In this episode of Digital Storm Weekly, we sat down with Ken Lovell, SVP of Golf Technologies at the PGA TOUR—the person behind systems that operate live, at scale, and under constant global visibility.

This isn’t theory. This is how AI and data actually perform when everything is on the line.

A few powerful takeaways from Ken:

• Real-time data changes everything — when everyone can see everything, there’s no time to recover from mistakes • AI delivers strongest ROI in coding, enterprise workflows, and scalable content—not in overhyped areas like chatbots • “Data-driven” means nothing without action — dashboards without decisions are just noise • The biggest bottleneck  ...