18. Primary Selling Point
Street Cred - the podcast for streetwear fashion brands by Elijah DelporteArgument: Running a streetwear brand is about making the best designs possible.True, design is important. But not as important as you may sell it to be.A streetwear brand's designs should not be their primary selling point.Take Nike, for example. Nike's primary selling point is not their designs. In fact, on social media, you will hardly ... See more
Dec 19 2022