What Is B-Roll (And How to Use It for Your Business)

Social Goals: Social media strategy for small businesses by Social Kat Media

Episode notes

"B-roll" gets thrown around a lot in the social media world, but what does it actually mean — and how do you use it well? In this episode, Kat breaks down exactly what B-roll is, how to film it effectively with just your phone, and gives a tailored shot list for every type of small business owner.

Key Takeaways

  • B-roll defined
  • Filming tips for better B-roll
  • Shot ideas by business type
  • How to stay organized (and save storage space)

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Keywords
Social Media StrategyInstagram Strategyinstagram marketingInstagram ReelsLocal BusinessB-Roll