The Local Advantage: Build Community Online by Showing Up Locally

Social Goals: Social media strategy that works for small town business by Social Kat Media

Episode notes

In today’s episode, Kat shares how small-town and local-based entrepreneurs can leverage social media to connect authentically with their nearby audience. From strategic engagement to location tagging and hashtag tips, she walks through exactly how to become a visible and valued part of your local online (and offline!) community.

What You’ll Learn:

  • Why local engagement is a smart growth strategy—even for online businesses
  • The power of starting your audience-building efforts in person
  • How to use Instagram’s features (like location tags, favorites feed, and hashtags) to be discovered by people in your area
  • Daily and weekly habits to build genuine local engagement on social media

Mentioned Resources:

  • Get Found & Followed: Instagram Profile Must-Haves for 2025
 ...  Read more
Keywords
Social Media StrategySmall Business MarketingInstagram Strategyinstagram marketinglocal business marketing