Why your Instagram Strategy Needs Original Audio in 2025

Social Goals: Social media strategy that works for small town business by Social Kat Media

14:48
Episode notes

Trending audio is fun, but in 2025, it's not enough! In this episode of Social Goals, Kat Tepylo Murphy breaks down why original audio—your voice, your story, your expertise—should be a core part of your content strategy.

Learn how to cut through the noise, build stronger connections, and make your audience trust you enough to buy from you. Kat shares three powerful ways to use original audio, plus practical tips to help even the most camera-shy entrepreneurs show up with confidence.

Episode Highlights:

  • (00:05) Why trending audio isn’t enough for 2025
  • (02:20) The importance of balancing quick trends with meaningful content
  • (04:14) Talking Head Reels – How to casually engage with your audience
  • (08:27) Green Screen Reels – A creative way to sh ... 
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Keywords
Social Media StrategySmall Business MarketingInstagram Strategyinstagram marketinglocal business marketingInstagram ReelsTrending audiogreenscreen reelvoiceover reels