Episode notes
In episode 107, Marianne Sweeny joins the shows to discuss the ways in which SEOs are misunderstanding LLMs and how you can look at things differently to achieve success.
Marianne shares thoughts on how SEOs should be using some of these generative AI tools like ChatGPT and whether SEOs can do anything to future-proof their careers.
We also talk briefly about what the future of LLMs and generative AI could look like a year from now as new projects like Google's Magi begin to roll out.
(0:00) Intro
(2:20) What SEOs Need to Pay Attention To
(4:27) Are the SERPs Getting Better or Worse?
(6:13) The Most Common Misconceptions from SEOs Regarding LLMs
(8:20) The Implications of Deep Mind’s Integration Into Project Magi
(10:40) How Should SEOs be Using These Chatbots?
(12:35) How to Handle The ...
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